Marketing: An Introduction, (SVE) Value Package (includes MyMarketingLab with E-Book Student Access for Marketing: An Introduction)

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Principles of Microeconomics, (SVE) Value Package (includes MyEconLab with E-Book 1-semester Student Access )

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Case and Fair is the trusted Microeconomics text that teaches students through stories, graphs, and equations...and now, a new emphasis on excellence in assessment.

 

These two highly-respected economists and educators have revised this best-selling Microeconomics book to include more current topics and events while maintaining its hallmark feature of teaching economics through stories, graphs, and equations; relevant to students with various learning styles (verbal, visual, and numerical).

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