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Buy Microeconomics and MyEconLab and EBook 1 sem Student Access Code Package Now
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Hubbard & O'Brien motivate the study of economics through real business examples. The book motivates users by demonstrating how real business uses economics to make real decisions on a daily basis. Covers the different Market Structures in an intuitive fashion so that readers of all backgrounds and fields can grasp the importance and flow of these concepts. Chapter opening cases, examples and figures motivate the economic principles covered, while Solved Problems provide models of how to solve an economic problem – keeping readers focused on the main ideas of each chapter, and preventing them from getting bogged down due to a lack of basic math or "word problem" skills.
In-depth coverage of economics with particular focus on Economic Efficiency, Government Price Setting, and Taxes, Aggregate Demand and Aggregate Supply Analysis.
MARKET: For anyone in business who wants to benefit from understanding the economic forces behind their work.
Roger Miller believes that students learn best when they are motivated, and that motivation comes when they connect an idea to their day-to-day lives. That is why every chapter of Economics Today is packed with thought-provoking applications that give immediate, common-sense reinforcement to economic concepts. From international to local, corporate to consumer, policy to personal, these examples spark lively discussion both in and out of the classroom. The result is that students gain a natural understanding of economic theory and analysis, and they learn to use economic reasoning in their everyday decisions.
Hubbard & O'Brien motivate the study of economics through real business examples. The book motivates users by demonstrating how real business uses economics to make real decisions on a daily basis. Covers the different Market Structures in an intuitive fashion so that readers of all backgrounds and fields can grasp the importance and flow of these concepts. Chapter opening cases, examples and figures motivate the economic principles covered, while Solved Problems provide models of how to solve an economic problem — keeping readers focused on the main ideas of each chapter, and preventing them from getting bogged down due to a lack of basic math or "word problem" skills.
Cover a core of microeconomics topics, then lend an additional business emphasis by covering one or more optional chapters: Business Firms, Corporate Governance, and the Stock Market; Monopolistic Competition: The Competitive Model in a More Realistic Setting; or Pricing Strategy.
MARKET: For anyone in business who wants to benefit from understanding the economic forces behind their work.